Laylo vs OpenStage

Drop a fans-first presale. Skip the manual work.

Capture verified fans, launch tours faster, and segment fans by city + behavior with Laylo.

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Why artist teams choose Laylo's CRM over OpenStage:

50% more bots blocked than Ticketmaster

Keep bots out, get  real fans in the room

Get presale codes in the hands of real fans with Laylo’s RealFan tech that verifies every RSVP. Part of our industry-leading Touring Suite.

Skip the manual work & gamify list growth

Build presales and tour campaigns in minutes with AI templates + automation. Turn Instagram and Linktree traffic into your own SMS + email audience.

Unlock more data, reward your fanbase

Your fan data goes further in Laylo. Segment by location and purchase history, see who’s streaming, & easily track the ROI for every fan and message sent.

How Sabrina Carpenter’s team blocks bots

“We tested unique presale codes through Laylo and saw just half of what Ticketmaster typically sees with bots and brokers, and we were really happy with that result.”

— Shayna Ehrlich, Tour Exec @ CAA

Laylo drives faster fan list growth for less:

CRM	Laylo	OpenStage
Transparent pricing Laylo's CRM offers transparent SMS pricing and affordable CRM, with no charge for list size.	Transparent, affordable No charges for list size	20%+ more expensive + charges on list size
Advanced CRM One hub for your fan list messaging. Email, SMS, Instagram, and more.		Limited segmenting & data enrichment
Ticketing integrations Your fan list, enriched with ticketing data from: Eventbrite, Dice, TIXR.
Link in bio integrations Collect more signups, directly from your link in bio.
Streaming integrations Run presaves with Spotify and Apple Music, see who's streaming your music.
Fan list enrichment Unlock streaming and ticket purchase data from fans across Laylo’s ecosystem.	Data from 200M+ fan actions
Fan data enrichment Unlock streaming and ticket purchase data from fans across Laylo’s ecosystem.	Data from 200M+ fan actions
Advanced segmentation Message fans based on location, previous actions, and enriched segments like merch and ticket buyers.	Target by location, purchases, & engagement	Basic segments that miss high-intent fans

Drops	Laylo	OpenStage
Customizeable drop widgets Give fans a branded, interactive way to browse all your tour dates.
Instagram DM opt-ins A top growth driver that can boost fan list growth 60%.	Top growth driver	No IG DM messaging
Geo-targeted tour drops Improve conversions by auto-displaying fans' closest stop first on tour drops.	Multidrop
Fast fan list signups that convert Capture fan data in 1 click.

Try Laylo for free today

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SMS & WhatsApp	Laylo	OpenStage
Send SMS in North America Delivery across carriers in U.S. & Canada.
Reach fans globally with WhatsApp, SMS Message your fans, wherever they are, and on their preferred texting platform.	International messaging  supported in 100+ countries	Limited coverage
Compliance built in Don’t risk hefty fines or lawsuits. Drop with a CRM that takes compliance seriously, with in-platform guidance.	Soc2/GDPR/CCPA compliant	No public certifications
Support and Scale 5+ years powering major drops with a dedicated support team.	Experienced support team	Limited support capabilities
iOS 26 features Stay at the top of iOS 26 fans' inboxes with contact saves and more.

Data	Laylo	OpenStage
Data ownership Easily import and export your data
Unlimited contacts Grow your fan base at no extra cost
Enriched fan segments Laylo enriches your fan list with insights from 150M+ actions, making it easy to segment likely merch and ticket buyers.

Try Laylo Pro for just $25/mo

Create a PRO account or setup an enterprise to get started.

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